Introduction
Citera is a Generative Engine Optimization (GEO) platform. Add a URL and Citera scores it for AI citation potential across 5 dimensions — then shows you exactly how ChatGPT, Claude, Gemini and Perplexity understand and cite your content.
What is Citera?
Citera analyses any public web page the way an AI engine does. It crawls the page, extracts its structure, schema and entities, and produces a single 0–100 GEO score backed by exact, per-dimension findings — not generic advice. Every finding tells you what is wrong and the specific fix to apply.
On top of scoring, Citera runs a live AI simulation: it generates realistic search queries, sends them to multiple AI engines, and measures whether your brand is mentioned and your domain is cited in the answers.
Citera is in beta. Features are being actively built and refined. Feedback and bug reports are very welcome.
What is GEO?
GEO (Generative Engine Optimization) is the practice of making your content more likely to be cited and referenced by AI engines like ChatGPT, Claude, Perplexity and Google's AI Overview. Where traditional SEO optimises for a ranking algorithm — keywords, backlinks, page speed — GEO optimises for how large language models read, understand and attribute content.
The signals are different. AI engines favour structured data, direct answers, clear authority attribution and semantic completeness. Those are exactly the dimensions Citera measures.
Why GEO matters
As AI-powered search grows, being cited inside an AI answer is becoming as valuable as ranking #1 on Google. When an AI engine recommends a tool, quotes a definition or links a source, that placement drives awareness and traffic that traditional SEO can't capture. GEO is how you earn those placements on purpose instead of by accident.
Who it's for
Citera is built for content teams, SEO specialists, marketers and founders who want their pages to show up in AI answers. If you publish content you want ChatGPT, Claude, Gemini or Perplexity to cite, Citera tells you how close you are and what to change.
Next steps
Ready to run your first analysis? Start here: